The story of a legend

The Story of a Legend

America's First Motorcycle Company®

Industry shattering performance drawing on the legacies of Indian Motorcycle's early leaders and pioneers.

Historical Eras

Chapters of a storied brand legacy

Experience Indian Motorcycle's Legacy in Person

Spirit Lake Experience Center and Factory Tour

Spirit Lake Experience Center and Factory Tour

For a more immersive view of Indian Motorcycle, visit the Indian Motorcycle Experience Center, attached to the Indian Motorcycle factory in Spirit Lake, Iowa. The center showcases current and historic Indian motorcycles, displays vintage artifacts and memorabilia, and offers visitors the opportunity to purchase exclusive factory merchandise. Visitors are also able to view a short video tour of the manufacturing facility during times when guided tours are unavailable. Guests are welcome to visit the Indian Motorcycle Experience Center anytime Monday-Friday between the hours of 8:00am and 3:00pm(CST) with the exception of holidays.